YouTube's 2018 Rewind is the most disliked video on YouTube

YouTube's 2018 Rewind is the most disliked video on YouTube

According to Marques Brownlee, who ironically enough was featured in this year's Rewind, YouTube has gotten away from what made the series so special - focusing on the creators and the community - and turned it into a giant ad that appeals to advertisers.

YouTube is still running damage control since it released its 2018 YouTube Rewind that was immediately met with overwhelming dislike and ire from all reaches of the internet, quickly becoming the most disliked video in YouTube history.

Will Smith fronts the 2018 YouTube Rewind clip. The Rewind video now has 10,246,035 dislikes. Since its premiere on December 6, the visual has amassed 10 million dislikes, passing Justin Bieber's "Baby," which has garnered 9.8 million dislikes in an eight-year span.

"Mr Stark, I don't feel so good about this year's rewind., " wrote one commenter, referencing a heart-wrenching scene in Avengers: Infinity War. Today, it passed Justin Bieber's "Baby" to become the #1 most disliked video ever.

And that's because Rewind, particularly this year, has distilled an ongoing and increasing tension between some of the bigger factions of YouTube culture and YouTube as a corporate entity.

Brownlee also said the style of Rewind has been problematic and it's "just kind of hard to watch".

"I'm nearly glad that I'm not in it because it's such a cringey video at this point", declared PewDiePie in response to the video. "As YouTube starts to grow and expand", Brownlee said, "they started seeing YouTube Rewind as a place to showcase all the best stuff that happens on YouTube for advertisers".

Another example would be Felix "Pewdiepie" Kjellberg, whose insensitive and offensive remarks both last year and this year mean his name is probably mud with YouTube, even if he is still their most popular figure.

Logan Paul was missing from the rewind clip.

And PewDiePie, who lost the support of Disney and YouTube in 2017 after media reports on the Nazi jokes on his channel, has remained the platform's biggest creator.

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