NCAA decision could affect influencer marketing in sports nutrition

NCAA decision could affect influencer marketing in sports nutrition

The Act signed on Friday, Sept. 27, by Gov.Gavin Newsom was set to go into effect in 2023, but now the NCAA can get ahead of that bill and set the rules that they feel are best for it and the student athletes.

New laws to allow something similar were being considered by state legislatures in NY and Florida. While they're at school, they're still a student-athlete, and there has to be some limit to how much money is coming to an individual and there has to be a way to get compensation to other members of the team.

Romney appeared on ESPN's Outside the Lines on Wednesday to address Tuesday's decision by the NCAA to take steps toward allowing college athletes to be paid.

The bill was dubbed the "New Jersey Fair Play Act" and is modeled after similar legislation that was signed by California Governor Gavin Newsom on September 30.

In response to this, several states have threatened to pass laws which would overrule the NCAA. The bill is expected to be brought to a vote sometime in early 2020.

Following the NCAA's October 29 decision to adopt allowances for student-athletes to be compensated, Lagana and Cunningham released a joint statement asserting that the NCAA bowed to pressure from legislators in New Jersey, California, New York, South Carolina, Minnesota, and Pennsylvania.

"Professional opportunities are extremely limited and the likelihood of a high school or even college athlete becoming a professional athlete is very low", the report said.

"It is indeed within their policies, and they want the schools to come out and have rules that will allow athletes to be able to take advantage of names, image and likeness", NCAA President Mark Emmert said. If you have additional questions, there are more answers in the Q&A portion of the NCAA release.

Many gamers also chimed in, excited for the possibility of NCAA video games made by EASports making a potential return if the athletes can receive benefits for being in the game.

"Universities are making huge profits from their athletic departments, and while students receive scholarships, one serious injury can leave them with no scholarship, no way to pay for the remainder of their degree, and no real path on how to move forward with their life or their career", Cunningham said in a statement.

If the NCAA is truly trying to pay student athletes, how can they follow the current collegiate model which doesn't allow players to profit from their likenesses?

"We clearly have the NCAA's attention".

Lagana said in a statement that he considers the NCAA's former ban on sponsorships to be inequitable.

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