Adobe hires Google Pixel head for 'universal camera app'

Adobe hires Google Pixel head for 'universal camera app'

Well, Marc is now with Adobe and is working on an exciting new project - a universal camera app.

Adobe may want to turn their "Photoshop Camera" into a powerhouse, or just create something new.

Marc Levoy, the researcher who employed program to flip Google's Pixel digicam into a powerhouse, has joined Adobe to build a common camera app, Adobe announced now.

Marc Levoy left Google in March in what seemed to be a massive blow for the Pixel photography department. Levoy will be functioning on computational pictures initiatives across Adobe, and intriguingly, his initiatives will be "centered on the principle of a common digital camera app", the enterprise reported in an e mail. Working on an app that's available on both Android and iOS, Levoy may change smartphone photography yet again. It's unclear to what extent the Pixel 5 camera will be affected by Levoy's loss.

That said, one of the big hurdles to creating a universal camera app is that numerous features and APIs used in things like the Pixel camera app or the iPhone camera app aren't readily available to third-party developers. The Verge says it "heard that phrase refer to an app platform that companies like Facebook and Snapchat could use to produce their own camera apps or an app that could work across, say, a cameraphone and a larger camera like a DSLR".

Adobe now gives a digital camera app in Photoshop Digital camera, and there is just one designed into the Adobe Lightroom application, as well, but probably Adobe has a grander vision for its camera apps. The algorithms used in the app are so good that no other OEM camera app has come close.

Adobe already does provide a camera app in its Lightroom and Photoshop Camera products, so it's possible that will be basis for Levoy's future work.

Before joining Google, Levoy (whom I got a chance to interview about the Pixel camera in 2019) was a professor at Stanford University where he was credited with coining the term "computational photography", which is the use of algorithms and machine learning to improve on traditional photography. But that's not necessarily a bad thing.

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