Google to block political ads after election polls close

Google to block political ads after election polls close

But this time, It will not happen so, Google will be halting all political ads after the polls closed.

Facebook recently banned the purchase of new political ads in the week leading up to the election, but campaigns are allowed to tweak existing ad campaigns during that period.

Google is the latest tech company to tighten its election-related policies ahead of November's vote. Additionally, President Trump has been trying to sow distrust in any election results that don't show him as the victor.

Google announced Friday it will not run advertisements on its platforms referencing November's elections, including the US presidential race and its results, in the immediate aftermath of polls closing. The heaviest spending has been in California (nearly $43 million) and Florida (nearly $39 million), followed by Texas (nearly $27 million), Pennsylvania ($21.3 million) and MI ($18.5 million).

Google will not run any election-related ads after polls for the United States Presidential election close on November 3rd, according to Axios.

Google, which earlier barred advertisers from microtargeting voters, said its ban will extend to state and local races as well as national races, and involves any ads that mention political figures, parties or ballot issues. It may extend longer, however, depending on how long it takes to count all the votes and what the state of civil unrest looks like at the time.

Google also made it clear that people who want to advertise may have to expect to wait at least two days for political ads to be approved in the lead up to the election.

A link to authoritative information about coronavirus will be provided to posts that might use Covid-19 to discourage voting, Zuckerberg said.

In an email, Google said the new policy will prevent ads that reference a political candidate or election results in order to avoid confusion, Axios first reported Friday. "This is a temporary measure, and we'll notify advertisers when this policy is lifted".

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